Personal care market Benelux - Statistics and Facts

The personal care market is driven by growing consumer awareness and the inclination to use these products, as well as by the rise of disposable incomes. The demand for multifunctional personal care and cosmetics led to constant product improvements and developments. This market dynamic results in a competitive landscape, something that is also seen in the Benelux regions.
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Published by Nina Jobst, Dec 17, 2025

Key insights

Consumption value of cosmetics and personal care in Europe
95.7bn EUR
Beauty and personal care premium market growth rate in Western Europe in 2016
*%
Market value of the skincare industry in Europe
27.7bn EUR

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Current statistics on this topic

Consumption value of cosmetics and personal care in Europe from 2012 to 2023 (in billion euros)

Cosmetics & Personal Care

Cosmetics consumption value in Europe 2012-2023

Market value of the cosmetics industry in Europe in 2023, by branch (in billion euros)

Cosmetics & Personal Care

Market value of cosmetics industry in Europe 2023, by branch

Domestic revenue of fragrance sales in the Netherlands from 2021 to 2023 (in million euros)

Perfume & Scents

Domestic revenue fragrance sales in the Netherlands 2021-2023

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Further reports

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Skin care market in the United Kingdom (UK)
Skin care market in the United Kingdom (UK)
Haircare in the United Kingdom (UK)
Haircare in the United Kingdom (UK)
Cosmetics market in Europe
Cosmetics market in Europe
Body care consumption in Great Britain (Kantar Media TGI)
Body care consumption in Great Britain (Kantar Media TGI)
Facial skin care consumption in France (Kantar Media TGI)
Facial skin care consumption in France (Kantar Media TGI)
Cosmetics market in Italy
Cosmetics market in Italy
Cosmetics market in Russia
Cosmetics market in Russia
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