Key insights
- Share of U.S. adults who believed healthy eating patterns/habits were important to live a long and healthy life
- 68%

Detailed statistics
Important factors in living a long and healthy life, according to U.S. adults, 2024
- Share of U.S. adults who believed ultra-processed foods were bad for them
- 57%

Detailed statistics
Share of U.S. adults who believed all ultra-processed foods were bad for them in 2023
- Share of vegans/vegetarians whose eating habits are motivated by eating fewer processed foods
- 32%

Detailed statistics
Leading reasons why vegans and vegetarians adopted their diet in the U.S. in 2024
Editor’s Picks
Editor’s Picks
Current statistics on this topic
Further recommended statistics
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Premium Statistic
Major foodstuffs considered as health foods in Japan 2025

Major foodstuffs considered as health foods in Japan 2025
Leading food products consumed for health reasons in Japan as of April 2025
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Health functional food production value in South Korea 2015-2024

Health functional food production value in South Korea 2015-2024
Value of health functional food produced in South Korea from 2015 to 2024 (in trillion South Korean won)
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Consumer opinions regarding eating habits in Portugal 2024

Consumer opinions regarding eating habits in Portugal 2024
Consumer opinions regarding eating habits in Portugal in 2024
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Health and functional food sales volume in China 2019-2023

Health and functional food sales volume in China 2019-2023
Sales volume of health and functional food in China from 2019 to 2023 (in 1,000 metric tons)
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Health functional food import value in South Korea 2015-2024

Health functional food import value in South Korea 2015-2024
Value of health functional food imported into South Korea from 2015 to 2024 (in million U.S. dollars)
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Health functional food business number in South Korea 2014-2023

Health functional food business number in South Korea 2014-2023
Number of health functional food related establishments in South Korea from 2014 to 2023 (in 1,000s)
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Health functional food market size in South Korea 2015-2024

Health functional food market size in South Korea 2015-2024
Size of the health functional food market in South Korea from 2015 to 2024 (in trillion South Korean won)
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Leading health functional food companies South Korea 2023, by sales

Leading health functional food companies South Korea 2023, by sales
Leading health functional food companies in South Korea in 2023, by sales revenue (in billion South Korean won)
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Most common eating habits in Japan 2024

Most common eating habits in Japan 2024
Leading food-related habits in Japan as of 2024
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Benefits consumers seek from food and beverages in the U.S. in 2025

Benefits consumers seek from food and beverages in the U.S. in 2025
Benefits consumers seek from food and beverages in the United States in 2025
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Import value of functional food in China 2014-2024

Import value of functional food in China 2014-2024
Import value of health and functional food in China from 2014 to 2024 (in million U.S. dollars)
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Export value of functional food in China 2014-2024

Export value of functional food in China 2014-2024
Export value of health and functional food in China from 2014 to 2024 (in million U.S. dollars)
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Share of consumers with food intolerances in the EU-27 2025, by age group

Share of consumers with food intolerances in the EU-27 2025, by age group
Share of consumers with food intolerances in the European Union (EU-27) in 2025, by age group
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Basic Statistic
Share of U.S. adults who were familiar with the term "ultra-processed food", 2024

Share of U.S. adults who were familiar with the term "ultra-processed food", 2024
Percentage of adults in the United States who were familiar with the term "ultra-processed food" as of 2024
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Consumers' attitudes towards food in the EU-27 in 2025

Consumers' attitudes towards food in the EU-27 in 2025
Consumers' attitudes towards food in the European Union 27 in 2025
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Number of new health food companies in China 2019-2024

Number of new health food companies in China 2019-2024
Number of new enterprises engaged in health and functional food related business in China from 2019 to 2024 (in 1,000s)
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Basic Statistic
Share of calories from ultra-processed foods among U.S. youth and adults 2013-2023

Share of calories from ultra-processed foods among U.S. youth and adults 2013-2023
Mean share of calories obtained from ultra-processed food among youth and adults in the United States from 2013 to 2023
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Eating out habits in Spain 2024, by location

Eating out habits in Spain 2024, by location
Distribution of out-of-home food and beverage consumption in Spain in 2024, by location
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Basic Statistic
Motives for consuming organic food products in France 2024

Motives for consuming organic food products in France 2024
Reasons to eat organic food products among French consumers in 2024
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Health functional food seller number in South Korea 2014-2023

Health functional food seller number in South Korea 2014-2023
Number of business establishments selling health functional food in South Korea from 2014 to 2023 (in 1,000s)
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Health food distribution-specializing business number in South Korea 2014-2023

Health food distribution-specializing business number in South Korea 2014-2023
Number of health functional food distribution-specializing establishments in South Korea from 2014 to 2023
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Health functional food manufacturer violations South Korea 2023, by case

Health functional food manufacturer violations South Korea 2023, by case
Number of violations committed by health functional food manufacturing establishments in South Korea in 2023, by type of case
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Health food sales establishments under surveillance South Korea 2023, by region

Health food sales establishments under surveillance South Korea 2023, by region
Number of health functional food sales establishments under surveillance in South Korea in 2023, by region
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Administrative measures on health food manufacturers South Korea 2023, by action

Administrative measures on health food manufacturers South Korea 2023, by action
Number of administrative measures on health functional food manufacturing establishments in South Korea in 2023, by action
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Online sales revenue of major emerging health food brands in China 2024

Online sales revenue of major emerging health food brands in China 2024
Sales revenue of major emerging brands in the online health and functional food market in China in 2024 (in million yuan)
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Administrative measures on health food manufacturers South Korea 2014-2023

Administrative measures on health food manufacturers South Korea 2014-2023
Number of administrative measures on health functional food manufacturing establishments in South Korea from 2014 to 2023
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Health functional food manufacturers in South Korea 2024, by sales value

Health functional food manufacturers in South Korea 2024, by sales value
Number of health functional food manufacturing establishments in South Korea in 2024, by sales revenue
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Health functional food manufacturers under surveillance in South Korea 2011-2023

Health functional food manufacturers under surveillance in South Korea 2011-2023
Number of health functional food manufacturing establishments under surveillance in South Korea from 2011 to 2023
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Healthy eating habits for lunches at work in Japan 2024

Healthy eating habits for lunches at work in Japan 2024
Leading healthy eating habits for workplace lunches in Japan as of December 2024
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Premium Statistic
Health functional food sales company under surveillance in South Korea 2014-2023

Health functional food sales company under surveillance in South Korea 2014-2023
Number of health functional food sales establishments under surveillance in South Korea from 2014 to 2023 (in 1,000s)
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Premium Statistic
Health food sales establishment violations South Korea 2023, by province

Health food sales establishment violations South Korea 2023, by province
Number of violations committed by health functional food sales establishments in South Korea in 2023, by province
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Health food general sales business number in South Korea 2014-2023

Health food general sales business number in South Korea 2014-2023
Number of health functional food general sales establishments in South Korea from 2014 to 2023 (in 1,000s)
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Premium Statistic
Health functional food sales company violations South Korea 2023, by case

Health functional food sales company violations South Korea 2023, by case
Number of violations committed by health functional food sales establishments in South Korea in 2023, by type of case
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Health and functional food ingredient market size in Japan FY 2022-2025

Health and functional food ingredient market size in Japan FY 2022-2025
Gross merchandise value of health and functional food material in Japan from fiscal year 2022 to 2023 with a forecast for 2025 (in billion Japanese yen)
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Health functional food sales ratio to GDP of manufacturing in South Korea 2015-2023

Health functional food sales ratio to GDP of manufacturing in South Korea 2015-2023
Percentage of health functional food sales in GDP of manufacturing in South Korea from 2015 to 2023
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Major health food brands' online market share in China Q1 2024

Major health food brands' online market share in China Q1 2024
Share of leading brands for health and functional food in major online platforms in China in 1st quarter 2024
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Leading retail channels for health food in China 2023

Leading retail channels for health food in China 2023
Breakdown of retail sales of health and functional food in China in 2023, by channel
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Health functional food export value in South Korea 2015-2024

Health functional food export value in South Korea 2015-2024
Value of health functional food exported from South Korea from 2015 to 2024 (in million U.S. dollars)
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Types of diets and nutritional habits followed in the EU-27 in 2025

Types of diets and nutritional habits followed in the EU-27 in 2025
Types of diets and nutritional habits followed in the European Union (EU-27) in 2025
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Food habits of individuals in Italy 2023

Food habits of individuals in Italy 2023
Share of food meal habits of individuals in Italy in 2023 (per 100 people with the same characteristics)
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Reasons for eating plant-based diets in Seoul South Korea 2024, by age

Reasons for eating plant-based diets in Seoul South Korea 2024, by age
Reasons for eating plant-based diets among Seoul residents in South Korea as of July 2024, by age
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Hungarians' on the biggest risks related to food security in the EU 2024

Hungarians' on the biggest risks related to food security in the EU 2024
What do you think are the most important risks related to food security in the European Union?
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Reasons for eating plant-based diets in Seoul South Korea 2024

Reasons for eating plant-based diets in Seoul South Korea 2024
Reasons for eating plant-based diets among Seoul residents in South Korea as of July 2024
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Preferred places for eating out Indonesia 2024

Preferred places for eating out Indonesia 2024
Popular types of places for eating out or buying food outside of home in Indonesia as of December 2024
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Reasons for eating plant-based diets in Seoul South Korea 2024, by gender

Reasons for eating plant-based diets in Seoul South Korea 2024, by gender
Reasons for eating plant-based diets among Seoul residents in South Korea as of July 2024, by gender
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Premium Statistic
Most consumed food supplements in the U.S. 2025, by mental health state

Most consumed food supplements in the U.S. 2025, by mental health state
Most consumed food supplements in the United States 2025, by mental health state
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Consumers changing food and beverages shopping habits in Italy 2023

Consumers changing food and beverages shopping habits in Italy 2023
Share of consumers who changed their food and beverage purchasing habits in Italy in 2023
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Value of the functional foods market in China 2020-2025

Value of the functional foods market in China 2020-2025
Market size of health and functional food in China from 2020 to 2023, with estimates until 2025 (in billion yuan)
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Impact of inflation on French eating habits 2024

Impact of inflation on French eating habits 2024
Impact of inflation on French eating habits in 2024
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Fast food consumption frequency among Seoul residents South Korea 2024

Fast food consumption frequency among Seoul residents South Korea 2024
Frequency of consuming fast food among Seoul residents in South Korea as of July 2024
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